Description of Invention
The worrying increase in bankruptcy cases among Malaysian adolescents has sparked widespread concern among non-governmental organizations and the government. Generation Z, being born into the digital age, is a distinct group with the potential to significantly transform economic environments. Therefore, it is essential to comprehend their financial decision-making processes. The main objective of this study is to investigate the determinants of investment intentions in Generation Z. An extended version of the Theory of Planned Behaviour is employed in this study. The independent variables of this study are attitude, subjective norm, perceived behaviour, financial literacy, and risk tolerance. The minimum required sample size, based on the G*Power calculation, is 138 respondents. The questionnaire items used to measure the independent and dependent variables are adopted from Yuvaraj & Venugopal (2023). The collected data will be keyed into SPSS software and further analysed using the multiple linear regression method to assess the hypothesis testing. The results are anticipated to offer valuable insights into the intricate functions of financial knowledge, risk perception, and social effects in influencing investing choices among Generation Z. This study enhances our comprehension of the psychological elements that impact investment behaviours in young adults, providing valuable knowledge for both theoretical understanding and practical applications. It highlights the significance of focused financial education and behavioural interventions in encouraging favourable investment behaviours. Ultimately, the research supports the use of customized approaches to improve financial knowledge and empower Generation Z to make well-informed choices about investments. This will ultimately promote their long-term financial health and contribute to overall economic stability.