E026

The Psychological Biases Towards Retail Investors' Decision Making: Proposed A Conceptual Framework

Ms. Faezah Othman, Prof. Ts. Dr. Shafinar Ismail, Dr. Mohd Hafiz Bakar

AFFILIATION
Faculty of Business, Multimedia University

Description of Invention

Throughout this epidemic, retail investors play a crucial role in the Malaysian investment sector, as they have to generate, expand, and sustain national investment growth. The retails investors' patterns of participations in investment market in 2020 were giving strong possibilities for researchers to explore the factors of psychological biases towards their investment decision-making in order to better grasp their views and mindsets.