C023

SHARIN

VINCENT CHAN, KALSUM PREETI BINTI ABDUL RAHIM SUREN, REYSHINDER A/L RAMISH, NABIL FARIS UBAIDI BIN HAMIMUDIN & MUHAMAD AMIRUL IQWAN BIN NORHAZM

AFFILIATION
Faculty of Business, Multimedia University

Description of Invention

SHARIN is a ONE-STOP immersive gamified virtual marketplace that allows merchants and customers to engage in a secure virtual environment. SHARIN, which is a Japanese word, means wheel as this virtual world is seen as a wheel, where it is powered by a central bank/financial institute. . Focusing on the element of hyper-personalisation, there are 4 pillars holding SHARIN- Customer lifetime value, Customer referral value, Customer influencer value & Customer knowledge value. SHARIN provides a 3D environment platform for commercial activities and this gives users a fuller and more immersive shopping experience. To ensure efficient and engaging communications between sellers and shoppers, we implement live VR chat in our platform.