Description of Invention
Packaging is more than just a container, it’s a silent ambassador that shapes first impressions and communicates cultural values. For Frugo, we saw the chance to transform a simple dessert package into something meaningful. Inspired by Wayang Kulit shadow puppetry, our packaging not only reflects local culture but also builds emotional connection and encourages responsible consumption. In today’s market, packaging that resonates with both values and identity can make a lasting impact on consumer decisions and brand loyalty.